Spotlight on cleansing

Skin Analysis
23 May 2014

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Cleansing is the most basic of beauty routines and yet also one of the most vital, as it gets rid of the daily build-up of dirt, germs and make up on the skin that can lead to spots, irritation and dullness. Yet many people don?t give daily cleansing more than a passing thought, often doing little more than splashing water on their faces or worse, skipping cleansing altogether.

Here are our top tips for effective facial cleansing:

? If you wear eye makeup and require a separate eye makeup remover, pour some onto a cotton wool pad, close your eyes and hold the cotton pad on each eye for a few moments to allow the makeup to start to melt, then gently wipe all traces of makeup away. The Claudia Louch Natural Skin Clinic Oil-Free Eye Makeup Remover has an oil-free formula with natural active ingredients of soothing cucumber fruit extract and chamomile flower extract, to effectively remove makeup from the delicate eye area without leaving any oily residue.

? Choose the best cleanser for your skin?s needs and your own preferences ? for example, the Claudia Louch Natural Skin Clinic Botanical Cleansing Lotion is a cream cleanser with chamomile, aloe and cucumber to soothe the skin as it cleanses, while the Claudia Louch Natural Skin Clinic Chamomile Face Wash is a light foaming gel wash that gently lathers as it cleanses.

? Spend time gently rubbing your cleanser all over your face to lift all dirt and impurities from the skin.

? If you have a spare couple of minutes, use this time to gently massage your face to give it an extra little pampering boost. This will help to increase circulation in your skin for a healthy glow and targets facial muscles for an extra lift.

? Wash your cleanser off thoroughly ? preferably with a face cloth soaked in hand-hot water, which gives the added bonus of gentle daily exfoliation.

? Pat your skin dry with a towel then apply the Claudia Louch Natural Skin Clinic Botanical Firming Toner, which acts as a humectant to allow your moisturiser to be better absorbed into the skin.

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